Bespoke Direct
Marketing
We deliver bespoke Direct Marketing campaigns
for clients large and small
Direct marketing – through post, email and messaging - is the single most engaged with form of marketing. In a world of digital overload, we use direct mail to give customers an authentic, physical connection with the brands we support. Results show that well targeted direct mail gives significant returns on investment.
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At BBS we use our decades of experience to give you the best returns on your marketing spend. As experts in bespoke direct marketing and high-quality fulfilment, we offer fully integrated direct marketing campaigns, using our deep understanding of the postal industry to ensure you get the best possible deal on postage, and advanced data optimisation to help you reach more customers.
Full End-to-End Service
from Data to Delivery
Data
Optimisation
Postage
Cost
Management
Design & Print
SMS & Email
Campaign
Delivery
BBS offer a bespoke fulfilment service: from getting the best mailing cost, managing print and delivery, co-ordinating email and SMS campaigns, before results are tracked & matched back to feed into analysis
Personalised Mailing
Personalised mail, delivered to a named recipient, is the backbone of direct marketing. It’s a powerful uncluttered channel that allows your brand and messaging to achieve amazing cut-through and return on investment.
Design & Print
BBS offers print services to ensure an end-to-end service for any mailing. With decades of experience in getting the best possible response to each item, we ensure your mail makes the most impact once it reaches the customer’s hands.
Door to Door
Door drops are unaddressed mail targeting households within specific demographics at postcode sector level. Door to door mail has the widest reach, but is less targeted that personalised and partially addressed mail.
Email & SMS
Using Email and SMS campaigns alongside direct mail reinforces the message through multiple touchpoints, increasing engagement and recall. This multi-channel approach ensures timely reminders and provides an easy way for recipients to take action.
Get in touch
Let's chat about how we can help.